Natalie Potter

Natalie Potter
Find me on:

Recent Posts

Understanding your customers & getting a competitive edge

Posted by Natalie Potter on Jun 8, 2017 1:04:00 PM

Market insights is a valuable discipline to ensure your marketing ideas, your brand, and its products and services will be liked by your customers, exceed their expectations and build brand loyalty. Getting the formula right from the start will maximise your brand’s performance and your overall marketing confidence.

Read More

How to work the season – BEAM’s top 7 winter marketing ideas

Posted by Natalie Potter on May 26, 2017 1:02:00 PM

Winter is coming! While some businesses have geared up for EOFY sales or taxation returns, many experience a lull in business and slowdown in customer activity. Generally, customer’s sense of urgency to spend is diminished as we all tend to stay at home, keep warm and perhaps even save some of our hard-earned cash.

Read More

Top social media tricks professionals don't tell you about

Posted by Natalie Potter on May 25, 2017 1:01:00 PM

There are many tricks and hacks to the social marketeer's job, often obvious to the professional - but not as obvious to a less experienced person managing their business' social channels. We took a pick of a top 3 "Shoulds, Musts and Don'ts" that people doing it for a living are unlikely to share, shhh!

Read More

Why an SSL certificate is a must

Posted by Natalie Potter on May 4, 2017 12:55:00 PM

(And how we can help you sort it out)

Read More

10 Essential tactics for digital marketing in 2017 and any other year, really

Posted by Natalie Potter on Apr 4, 2017 12:50:00 PM

Are you over the constant flow of the best digital hacks, dramatic predictions, small business guides and top marketing tips for 2017? So are we.

Read More

3 Brand & Marketing Essentials for a Head Start to 2017

Posted by Natalie Potter on Jan 16, 2017 12:44:00 PM

Brand & Marketing essentials for a head start to 2017 Whether you’re still enjoying time off or suffering from a harsh return to reality, it’s time to start thinking about your business’ marketing and, if you haven’t already done so, devise the strategy for 2017.

Read More

10 Free Social Media Tools You Should Try in 2017

Posted by Natalie Potter on Jan 16, 2017 12:41:00 PM

With ever-changing landscape of social media and its undeniable growing importance for businesses, it is becoming more difficult to keep an eye out trends, monitor your brand, share engaging content and interact with your followers WHILE running your business on daily basis.

Read More

Make the Most Out of Your Christmas EDM This Season

Posted by Natalie Potter on Dec 2, 2016 12:39:00 PM

As we get closer to Christmas, for most of you the busiest time of the year, each communication piece has a crucial weight towards your sales and has to be impactful enough to capture your audience’s attention (as you’re not the only who had the same idea!).

Read More