It is a great question! Just by raising the question, then in the back of your mind, you must know something isn’t quite right and something needs to change. But what part needs to change? That is always the bigger question!
The digital world brings many opportunities to market your business online. While it’s easy to get online, marketing your product or service effectively however, is something many businesses struggle with.
We regularly see brands that are missing the mark in their marketing efforts, in that “the knee bone is not connected to the thigh bone”- this lack of integration and consistency can damage brands and diminish results.